Sunday, July 5, 2009

Practical Approach of selling

Selling is no more a easy task. Usually people are not ready to purchase something because they are not aware of there needs. But this looks little bit different in B2B selling. Here a company shows interest when it has an interest in short term or in long term.
I want to disclose practical approach of selling in few steps-

1. Present some points that how our product or service can give you an edge in taking lead form rest of industry.
2. Show to customer (company) consequences in term of rising end user customer satisfaction.
3. Prove that end user customer satisfaction by proper quantitative research.
4. Now differentiate yourself among all players.
5. Show your compatibility with customer.
6. Proper future assistance in terms of services.
7. Negotiation
8. Close the deal


A example is taken that let assume a company which wants to sell a product to constructors (www.humintindia.com)

This strategy is useful mostly in B2B selling.
If you want to know more about such approach please

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